I'm Cliff Atkinson

I help the best trial lawyers win bigger results by empowering their jurors with spellbinding openings. 

If you want to gain an edge in your next important case, contact me and let's chat about it.

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"Frighteningly powerful"

That's what Fortune magazine called the first opening statement I created with Mark Lanier, the top trial lawyer in the country who has won $20 billion in verdicts.

Are your trial presentations as powerful as they could be?

 

I'm an author

I've written 5 bestselling books on visual storytelling, now translated into a dozen languages.

Visit the Book Website

I'm a speaker

I've spoken all over the world at business schools, tech conferences and legal associations.

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I'm an original thinker

As an Air Force Officer I learned about structure, as an MBA grad I learned about strategy, and as a journalist I learned about story.

I synthesize these 3 skills to bring high stakes legal cases to life.

Read the LA Times article

Learn how to use PowerPoint to power big verdicts

Enroll in my online courses to quickly improve your ability to persuade jurors, judges and adjusters.

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Nice things people said

"Cliff’s laser focus boiled down a complicated case into a few simple messages that were powerful and persuasive. I highly recommend him for any project where clear communication is needed." - Patrick Malone, co-author, Rules of the Road

Cliff helped us make our value proposition more compelling, relevant and persuasive. Now we no longer read from slides – instead we tell stories that allow our clients to truly assess our fit with their needs." - Yasminka Nemet, CMO, MV Transportation

Cliff, I just wanted to say a big thank you to you. Your presentation was spot-on and fantastic!" - Kristin Hamlin, VP, Wells Fargo

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